Building Your HubSpot Landing Page

Creating a HubSpot Landing Page from scratch is simple. Just follow these four steps:

  1. Click on Website tab and then click Landing Pages.
  2. Click the Create New Landing Page button to begin the Landing Page Wizard
  3. Complete the wizard, and then complete customization of your landing page to follow landing page best practices.
  4. Edit the landing page form and configure the form actions to send a follow-up email to anyone who fills out your form. This follow-up email can thank the prospect for filling out the form, provide a whitepaper or deliverable if applicable, and include a secondary call-to-action, such as "follow us on Twitter" or "join our LinkedIn group".

If you're the kind of person who loves video, here are two that will help you learn a bit more about HubSpot's Landing Pages and Form Builder.

How to Create Landing Pages

How to Use the CMS Form Builder

These videos are available (along with a lot of others) on, which is accessible via the Help & Community link in the upper-right corner of your portal (assuming you're logged in).